Bracket Contest Setup Guide

Create a Bracket Contest

From the Campaigns screen, select the template type – Landing Pages.

Campaigns - Landing Pages 2021

Then, choose Bracket Contest (for a Predictive bracket) from the campaign types. *For a voting bracket, choose Bracket Poll.

Note: bracket choices will advance when you manually advance the winning competitor (i.e. following along with a real-life tournament).

Landing pages - Bracket Contest

Give your Bracket Experience a title and choose the number of competitors (4, 8, 16, 32, or 64) then click Continue.

Bracket contest title and number of choices

Overview Tab

The next screen you’ll see is the Overview section where you can edit basic settings and view or download stats.

Bracket contest - overview tab

Click the Edit button above the Status section to set the start and end dates of the experience’s entry period.

Status -edit dates

Select the dates and times, then click Save.

Status - edit dates panel

Click Edit above the Sharing section to customize the sharing image, title, and description for your experience URL.

Share dialog customization panel

Performance Stats

Once your experience receives views or entries, you can view a graph of these stats for the past past week, past month, or past year. Click Download Performance Stats to export a detailed traffic stat CSV file.

Performance stats section

Design tab

Click the Design tab to add backgrounds, images, videos, and customize the campaign’s Form Element. For more information on adding elements, styles, check out this article.

Bracket contest Design section

You can switch between the pages you are customizing from the left navigation menu.

Design tab - Pages

If your experience is configured to start in the future, all users that visit the URL will be directed to the Pre-Start Page. Most admins use the default, “Please check back later, voting has not started yet.”, because often times campaigns are not promoted until they are ready to accept entries, so users generally never see the Pre-Start Page.

By clicking Elements in the left navigation, you can add images, videos, text, and more.

Design section - Elements

You can add an image element to upload your creative content to the Entry Page.
*Notice the “Now Editing: Version 1” in the upper right corner. Versions gives you the ability to upload and schedule different images in the same image element.

Image element settings

Customizing the Form Fields

While in the Design section, click on the Form element itself to add or edit form fields.

Updated form element
Form element settings

Click Add Form Field in the menu on the left to add text fields, drop-downs, radio buttons, check-boxes, and social media follow buttons.

Add form field menu

Custom Coding

By clicking Code in the Design section, you can access the HTML, CSS section (on Advanced plans or higher) or the Javascript section (on the Power plan) to add custom coding.

Customize - Code

Participants tab

In the Participants tab, you can view entry data for the first 1,000 entries, pick winners, and download your Entries and Uploads exports.

Bracket contest Participants

Click Download to open the Exports panel

Download exports panel

Note: Entrants’ bracket selections, points, and ranking can be seen in the Entries export.

Click Pick Winner to randomly select one or more winners

Pick winners panel

Settings tab

Under the Settings tab, setup the bracket competitors/teams in the Tournament Options section, and advance winning competitors/teams in the Tournament Results section.

Bracket contest - Settings tab

In the Tournament Options section, add the bracket choice titles and initials, and choose between “Color & initials” or “Image”. Upload competitor images to the left of the initial field.

Bracket tournament options

Click Tournament Results and then click the winning team when it is time to advance them to the next round.

Tournament results panel

Completed bracket:

Completed predictive bracket

*Users can enter anytime during the bracket, but will only be able to cast predictions for remaining matches.

In the Limits & Restrictions section, click Participant Limits to restrict entry, and click Referral Bonus Entries to enable bonus entries for referral.

Bracket limits and restrictions
Participant limits panel
Bonus entries panel

In the Customizations section, you can customize all of the default language and auto-emails for your experience, and add your custom rules Text, HTML or link.

Settings - customizations
Custom rules panel

In the Advanced section, you can setup real-time integration for Automatic Exports, Facebook and Google Tracking, or enable Kiosk Mode for on-site campaigns.

Settings tab - Advanced
Automatic exports panel

At the bottom of the Settings page, you can Reset, Copy, or Delete your Bracket Contest.

Reset, copy, and delete bracket

Preview and Publish

When you’re ready, go back to the Overview tab and test/preview your contest by clicking the experience URL under Installation.

Installation - preview

Click Preview to redirect the URL to an embed on your website.

Redirect URL

Click Install on Facebook to install a Facebook Tab for your experience.

Facebook ta panel

Clicking Embed on Website will open the Embed panel where you can copy the JavaScript embed code or WordPress short-code and adjust optional popup settings.

Embed panel

To turn off Admin-Only mode and publish your experience, click the Publish button in the Status area.

Publish button

If you have any questions or issues setting up your campaign, don’t hesitate to email us at!

Updated on July 16, 2021

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