Sweepstakes Setup Guide

Here is a step by step setup guide to help you create, edit, customize, and go live with your Sweepstakes in just a few short minutes.

Create a Sweepstakes

From the Campaigns page, select the template type – Landing Pages.

Then choose Sweepstakes from the campaign types.

Sweepstakes setup

Add a Title

Next, add a title or name in the “Enter a title for your Experience” field and click Continue.

Sweepstakes title

Overview Tab

The next screen you’ll see is the Overview section where you can edit basic settings and view or download stats.

Sweepstakes Overview page

Click the Edit button above the Status section to set the start and end dates of the experience’s entry period.

Status -edit dates

Select the dates and times, then click Save.

Status - edit dates panel

Click Edit above the Sharing section to customize the sharing image, title, and description for your experience URL.

Share dialog customization panel

Performance Stats

Once your experience receives views or entries, you can view a graph of these stats for the past past week, past month, or past year. Click Download Performance Stats to export a detailed traffic stat CSV file.

Performance stats section

Design tab

Click the Design tab to add backgrounds, images, videos, and customize the campaign’s Form Element. For more information on adding elements, styles, check out this article.

Sweepstakes design tab

You can switch between the pages you are customizing from the left navigation menu.

Sweepstakes customize page nav

If your experience is configured to start in the future, all users that visit the URL will be directed to the Pre-Start Page. Most admins use the default, “Please check back later. The promotion you are trying to access hasn’t started yet”, because often times campaigns are not promoted until they are ready to accept entries, so users generally never see the Pre-Start Page.
When you Enable the Fan-Gate, you can ask users to first like your Facebook Business Page before they enter the promotion (due to Facebook’s platform policies, you cannot require or incentivize this action).

By clicking Elements in the left navigation, you can add images, videos, text, or even design creative with the Canvas element.

Customize - add elements

You can add an image element to upload your creative content to the Entry Page.
*Notice the “Now Editing: Version 1” in the upper right corner. Versions gives you the ability to upload and schedule different images in the same image element.

Image element settings

Customizing the Form Fields

While in the Customize section, click on the Form Fields element itself to add or edit form fields.

Form Fields element
Form element settings

Click “Add Form Field” in the menu on the left to add text fields, drop-downs, radio buttons, check-boxes, and social media follow buttons.

Add form field menu


Once a user has successfully entered, they will be directed to the Post Entry page. The Post Entry Page acts as confirmation that the user has successfully entered and gives users the opportunity to gain bonus entries for referrals (if enabled).

You can customize the share options by clicking on the Share Element.

Share element
Share element settings

Custom Coding

By clicking Code in the Customize section, you can access the HTML, CSS section (on Advanced plans or higher) or the Javascript section (on the Power plan) to add custom coding.

Customize - Code

Participants tab

In the Participants tab, you can view entry data for the first 1,000 entries, pick winners, and download your Entries and Uploads exports.

Participants tab - general

Click Download to open the Exports panel

Download exports panel

Click Pick Winner to randomly select one or more winners

Pick winners panel

Settings tab

Under the Settings tab, enable entry restrictions and limits, bonus entries for referrals, and age or password restrictions in the Limits & Restrictions section.

Sweepstakes settings tab - Limits and restrictions
referral bonus entries panel

In the Customizations section, you can customize all of the default language and auto-emails for your Sweepstakes, and add your custom rules HTML or link. 

Settings tab - customizations section

In the Advanced section, you can setup real-time integration for Automatic Exports, Facebook and Google Tracking, or enable Kiosk Mode for on-site campaigns.

Settings tab - Advanced
Automatic exports panel

At the bottom of the Settings page, you can Reset, Copy, or Delete your Sweepstakes.

Copy, reset, delete sweepstakes

Preview and Publish

When you’re ready, go back to the Overview tab and test/preview your contest by clicking the experience URL under Installation.

Installation - preview

Click Preview to redirect the URL to an embed on your website.

Redirect URL

Click Install on Facebook to install a Facebook Tab for your experience.

Facebook ta panel

Clicking Embed on Website will open the Embed panel where you can copy the JavaScript embed code or WordPress short-code and adjust optional popup settings.

Embed panel

To turn off Admin-Only mode and publish your experience, click the Publish button in the Status area.

Publish button

If you have any questions or issues setting up your campaign, don’t hesitate to email us at support@woobox.com!

Updated on April 10, 2020

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